It’s summer and our social feeds are filled with too good to be true vacation photos, and in all likelihood many of them aren’t true. A new study has found that “fake” vacation photos are on the rise.

Time is reporting, that 33% of men and 26% of women have faked photos to make their vacation seem more lavish and expensive.

Participants admitted to taking a picture in front of a villa that they weren’t renting, posting drinks they weren’t drinking, changing the angle to make it appear they were on a secluded beach rather than in the middle of a crowd, and more.

The study also found as a whole 30% of Americans have self-aggrandizing behavior on social media, and that number rises to 56% amongst millennials.

Have you ever lied in a social media picture? Are you okay with your friends being dishonest on social media?

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