Dove, Dove, DOVE!!!!!!!!!!!!!!!!! What the heck happened???

Dove soap has always been pretty great when it comes to showing people of all sizes, shapes, color, etc. However, the company’s latest ad completely missed the mark. Not only that, but it’s downright racist. In fact, we aren’t really sure where they were going with this ad that basically “washes the skin color off” a woman.

The first two images of the ad show an African American woman wearing a dark brown t-shirt. The third image shows the woman pulling off the shirt, to reveal a lighter colored t-shirt underneath it. IN the fourth image…the woman is suddenly white!

Again, what the H Dove????????????

After being called out by beauty blogger Naythemua, Dove has apologized.

Based on that apology, we aren’t sure Dove understands exactly what they did in this ad.


Leave a Reply

Please log in using one of these methods to post your comment:

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

More From 98.7 KLUV App
K-LUV Our Newsletter!
KLUV World Tour

Listen Live